Oct 3rd, 2011 (The Telegraph): While the denizens of Jamshedpur are celebrating Durga Puja, aspiring managers are in the business of getting their hands dirty by cleaning the city walls.
As a part of the third edition of Jamshedpur Joyfest in the Joy of Giving Week (October 2 –8), the students of XLRI are busy painting public places of the steel city. A group of 12 students on Sunday embarked on their first project — painting the walls beside Novelty restaurant in Bistupur.
“This is the first wall that we have chosen to work on because this is on the main road and is easily visible. We might take up other walls too,” said Suraksha R., one of the volunteers.
The students aim to put up pictorial messages for the benefit of those who can’t read. “Though many people cannot read, pictures and artwork will send across the message of keeping the city clean and maintaining the public places of Jamshedpur,” she added.
New initiatives have been included in Joyfest this year.
The B-school organised a bike rally to mark the start of Joyfest. Both faculty and students vroomed across the city and distributed biscuits and fruits to the needy.
Apart from a clothes collection drive in association with a New Delhi-based NGO Goonj and giving dry ration to the needy, the campaign will see people pledge their eyes through XLRI and city-based NGO Roshni.
Schools such as ADLS Sunshine and Motilal Nehru Public School have already taken part in the Joyfest by collecting foodgrain and clothes for the needy.